Motivation Is Bullshit

I said it before and I’ll say it again. Motivation is temporary. Often people use this word when they want to “get in shape.” When the motivation is no longer there they slip back into their old habits. My most committed clients are the ones who were sick and tired of being in pain or no longer physically able to do what they want to do. The fear of loss is much more powerful than any cheesy motivational quote will ever be.

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